Good SEO Basics

After talks with customers and analyzes – of weaknesses in structure, strategy and reasons for the limited growth – that list was born – quick basic checklist for better optimization of your website.

SEO

1. Good structure

SEO friendly
– Seo urls
– Maximally flat structure – categories / products
– Minimum JS
– Microdata
– G authorship
– No duplicated pages and titles
– Rel = canonical

2. Communication with search engines

RSS feed
Ping to Google

3. Activity / Content

Unique, interesting and useful description of products / articles !
Unique, interesting and useful news !
Frequent activity – publishing new content

4. Links / Social signals

– Links
– Social signals – Pluses, shares, comments.

P.S.
To be continued and specified.